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wiss banks struggle to embrace cryptocurrency amid growing investor interest

Swiss banks have largely missed the cryptocurrency boom, with many institutions hesitant to embrace Bitcoin and other digital assets. While some cantonal banks and Postfinance offer direct purchases, most banks, including UBS and Pictet, remain skeptical, relegating crypto to indirect investments like ETFs. Despite a significant interest among Swiss investors, particularly the younger demographic, many still prefer to buy cryptocurrencies from foreign platforms.
06:01 27.11.2024
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